I could probably write my own e-book on this topic, but just to cover your posted questions, I really need more context.

I run a monthly webinar for investors and this is our next topic! 

id=servanimals_ntcfheo2013-01.pdfThis a topic that has been discussed extensively here on BP.

Which I also thought was a good idea. 

I think the analysis is valuable to idenify the areas with high demand (those where you have a high denisity of lisitngs with a lot of reviews) and the characterisitcs of the properties that perform the best.The idea is to copy - paste their strategy (at the very least), or improve it at best.

I love the idea of running your own business and building long-term wealth through real estate investing, and have since been learning as much as I can and networking with like-minded individuals within the industry. 

Even if you hold your properties in your personal name rather than an entity, it's a great idea to keep the financials separate for tax filing purposes and for your sanity.Once you've done this, it's way easier to implement a cash flow management system such as Profit First (highly recommend) that allows you to properly budget for reserves, etc.And, of course, it makes it easier to do the same with your personal finances once you no longer have "business" transactions commingled.I'm happy to workshop some of this with you free of charge if you want to go deeper into these topics.I've been through this myself.Just let me know (DM)!

I'm passionate about the topic because I've been doing deals in south scottsdale since 2011 and its just a bit frustrating to see somebody make clams about your neighborhood that are 100% fabricated.

If it makes you so emotional, best to just avoid the topic and this post

I usually navigate this topic by asking the client what is important to them.