I bought a rental property in Nov and spent $10K rehabbing and keeping track of all my mileage and receipts for 2014.  

These forms of marketing are more for branding.

Also, a second question....with different investors or after so many units, I will create additional LLCs...how do people manage getting credit for their multiple brand new LLCs these days??

I always recommend a Replacement Cost Value (RCV) policy for the reason that most buildings that cashflow are not brand new.

You're going to find a mix of brand new development and old rural tracks with acreage and everything from dilapidated ranch homes to brand new custom mansions.

The invention gap between us and the rest of the world is narrowing and unless we return to innovation and production, we are pretty much doomed.

One brand has lower UL-rating but touts their manufacturer rating - compare based on UL-ratings only is what I'm getting at.

There is value in the name, the brand, the relationships, the management team, the business plan, etc, that makes the company much more appealing than just a bunch of land and buildings.But again, that's only if a company is built correctly...

I want to add this:The big national name brand franchises that do tons of advertising nationwide might be worth investing in the name.However, your run of the mill franchise charges a lot of money for not much in return, and it is often very easy and more profitable to use their idea, start your own business without them, and pay for your own advertising.

During our 2 hr. drive from port, I saw where many of our American brands are now made.