I'm wondering if there is a point of diminishing returns; in other words, does spending money to make an attractive and solid online presence produce leads (and deals) effectively in real life, and does working with these special turn-key website creators enhance that?

If anyone is masochistic enough to be looking for an exercise or case study in this, look up the Federal Realty Investment Trust project at Assembly Square in Somerville MA:  a former Ford plant turned barren wasteland with (over time) multiple environmental matters on site to clean up.   

Jacuzzi on the 3rd floor and exercise equipment in the basement. 

Very difficult to distinguish between when a bank will exercise the due on sale when looking state to state let alone distinguish between the US and Canada.

Our first property was by far our lowest profit property at an estimated 7k each (for my business partner and I) of profit over the next 5 years in cash flow and profit when the leasee exercises the option.

Also, we have four exit strategies. 1) the tenant exercises the option to buy the property. 2) We refinance the property after it has been paid down by quite a bit over the five year period and we pay out the investor. 3) We sell the property to somebody else and pay out the investor through the closing. 4)  we just pay out the investor from our working capital. 

It would be so obvious to you at the end of that exercise. 

So an enhanced metric is further fit. 

As long as the option can not exercise before I take title of course.I'm curious if I can also exit this deal on a land contract without my name on the deed?

Putting my lawyer hat on here (I've never done one as an investor), but I would exercise caution.