Since this may not come into play until several years from now, is there an accepted standard for establishing a fair future rent price based on market rental rates somehow?

You can check out my profile for all that though background stuff though.

You can try to use depreciation, but there is only so much, you still have to pay the depreciation back (unless you basically die...)You should check out these threads basiclaly about high quality vs cash flowing... 

You might also want to check out local REIA groups to network with agents or property managers.

Is this fairly standard?

Hey Layton, I have a 12-door portfolio in Detroit and I've used TenantCloud for years.I like it and it does what I need it to do in terms of rent collection, applications, integrated background checks, etc.

I checked with the neighbors and their houses are at 4.2 above BFE.

I wanted to sanity check the below figures with the BP community! 

So to answer your question, check the DOM in your area , if condo DOM is less than 5 days then it's good especially if SF DOM is less than 5 days too. 

You should have a blog on your website that has a signup popup.Feed those signups into a Constant Contact, Mailchimp, etc CRM and send out a weekly/monthly eNewsletter of your blogposts.You'd also manually enter any targets into that CRM.You can check out how we've done it:)