Hey Catherine, I moved to Columbus a few years ago (from Portland, Oregon which was super expensive) to become a full time real estate investor, and ever since, I've completed quite a lot of BRRRRs, flips, and own a successful rental portfolio here in Columbus Ohio.

When I rehabbed the basement I tore out the existing drywall ceiling and added sound-proofing insulation followed by a 5/8" fire-rated drywall thinking that would be enough, but apparently the tenants can hear us walking, the dogs claws (we have hardwoods) as well as the TV.

@Logan L.Congrats on your success!

I think the answer likely falls in this: what does the market call for in that area and type of home, and what are successful PM companies doing to reduce vacancy rates? 

I netted enough to make a decent profit AND my guests and I got personalized attention that is critical to STR success.

Our interest rate is 2.8% putting our mortgage at only $1,880. 

It's tough to say with certainty and it a lot of success in the MTR market hinges upon operating ability, property layout, understanding your clientele and ability to adjust to the market.This article does flag some cities that are good for MTRs: https://www.stessa.com/blog/hot-spots-medium-term-rentals/

Have you found mailers or phone calls to be more successful?

just be cautious when it comes to using these. ensure you've got a plan to pay that balance back in a relatively quick fashion as most HELOC rates can fluctuate which could make the numbers suddenly not work. i've leveraged mine in instances where i'm doing a BRRR and i want the deposit for a private money loan. i'm not using it as my downpayment and leaving it out there for a long period of time. 

I was looking into Baselane today but wanted to get peoples' thoughts on what they prefer/have the most success with.