I've put $189k into the project so far for repairs since the fire but banks are not viewing that as cash equity but rather just "including" it by virtue of inherently being part of the as-complete value.

Southwest FL has a hospitality market and is a luxury market because it's a place where people buy second homes.

My company designs luxury private cinemas and home automations systems for residential new construction. 

Cash flow you can live on is also achievable, but if you consider the average person is using leverage you need a lot of SF roofs to say make $8-10k per month (not luxury living, but comfortable) in passive income.

In multiple industries, luxury products are flying off the shelf and in real estate down here there are an extraordinary amount of cash transactions.

Personally I think the market is just out of balance because developers had to target the luxury end after the GFC.

Other realtors are reporting multiple offers, no slowdown in sales, etc. on various message boards and Facebook groups.Where I think it will impact housing the most is in the higher luxury price ranges, as those buyers and sellers are usually business owners and have a lot of their net worth tied up in other assets more affected by the virus and it's impact on the economy.But bread and butter homes sub $300k?

Economical high end finishes always help to take a small property and make it feel like a luxury remodel.

By target market, I mean the type of renter are you marketing towards (students, retirees, couples, Sec-8, luxury...).  

RE will be just fine long term, but I wold think luxury will be hurting badly over the next 1 to 4 years.