Looking for potential "boots on the ground" in the Dallas market and surrounding areas.

I TRIED TO PITCH IT TO FRIENDS AND FAMILY TO BUY AND HOLD, BUT THE INTREST RATES ARE SCARYING OFF MANY POTENTIAL BUYERS.

They also usually are more energy efficient as the water is heated as needed and not heated to store in a tank that might not be used for many hours and tanked heaters typically have heated more water than needed (and this is desired because running out of hot water is a bummer).I do not want an annual maintenance effort as large as descaling a tankless water heater at my rentals.  

Add statistics graphs so I can see the growth potential including population, employment, etc.

It also has a great potential for appreciation depending on the area you are in.

Add tax return preparation fees, bookkeeping expenses, bank fees, potential legal fees, and the major expense of replacing a major item, such as AC or water heater.   

You could also try a simpler approach like surveys or just chatting with potential guests to see what they'd dig.

This could potentially get around that issue.

Try looking into zillow/Redfin and see what your potential rents you can get near the neighborhood by filtering the bedrooms/bathrooms of the intentional property that you are planning to buy.

For the potential franchisee owners who are considering this as a business, I would run the other way!