First one is a basic intro (we buy houses, want to buy 2 in your town this spring, selling direct is great for X reasons, let me know if you want an offer), second one highlights what type of sellers typically like to sell to investors (own timeline, no hassle, house needs repairs etc), third mailing is a simple postcard that has similar message on it, fourth mailing is a letter saying I've reached out before and thought you might find these FAQs useful (and I include a 4 pg FAQ distilled from my website)-- I expected that letter to have more response (you'll see above the 4th mailing had a <1% response rate) and it may be that ppl are waiting til after Easter to call, as I get more calls after holidays when ppl have had time to talk to their family.How to track all of this... you can guess by now that I'm super data oriented.

If you're the one initiating the contact with the media, that might give them an interesting angle to highlight, that is normally not done. 

How to qualify: Process all bookings through the HomeAway checkoutListing Quality Add high quality photos that highlight all unique aspects of your home - ensure that your photos are well-lit and high-resolution.

Even just asking for a visit can highlight red flags from less scrupulous providers. 

I love to work with my hands and am a very visual person,I also have owned a 4 unit apartment complex since I was 20 (owner occupied 15yr fixed loan) and that has been the highlight of my 20's so far!

No home runs, no grand slams or any other baseball metaphors highlighting unrealistic expectations. 

These exact steps were not highlighted in another post.

Except as provided ….. and in§ 1.263(a)-1(f) (providing a de minimis safe harbor election), a taxpayer must capitalize amounts paid to acquire or produce a unit of real or personal property”See that highlighted exception, you can take de minimis safe harbor election.Work performed prior to placing the property in service.

I came away with a chunk of change, the respect of family and their potential business, and a couple extra grey hairs.The highlights of this experience?

They do a good job highlighting info about short term rentals.https://www.biggerpockets.com/renewsblog/pros-cons-airbnb/