Professional photography, how to talk about the space, SEO, screening process, how quickly and thoroughly you respond to prospects, proximity to hospitals/industries utilizing temporary contract workers, etc. 

For those asking about location, it'll be in the knoxville area (potentially smokies or adjacent mountain accessible areas) and will be doing several smaller 400-900 sq ft units (new builds) on a 5-10 acre lot, and I will be bringing the great styling, photography, marketing, and amenities :)  I was actually assuming worse vacancy in the beginning, but this is reaffirming my feeling that what is hurting is large and dated rentals. 

I’m thinking my split on a 20% fee of owner’s STR rental income would be 75% + a finder’s fee for new clients of $1000 or 1% of first year’s 20% rental fee (whichever is greater) + 90% of the $1500 listing setup fee which covers all the work of creating the listing, coordinating the photography, on-boarding to channel management and dynamic pricing software + referral fees on rental properties that go to list.

I’m thinking my split on a 20% fee of owner’s STR rental income would be 75% + a finder’s fee for new clients of $1000 or 1% of first year’s 20% rental fee (whichever is greater) + 90% of the $1500 listing setup fee which covers all the work of creating the listing, coordinating the photography, on-boarding to channel management and dynamic pricing software + referral fees on rental properties that go to list.

I don't have a W2 and all I have is the first duplex income and some photography income from my photo business.

You can also do that with your photography business - just track income and expenses on a spreadsheet. 

It's more than just professional photography, cohesive and attractive design/decor and investing in amenities.

A few value-adds as well such as photography & interior design.

All that means is you've got bring your best to all aspects of the property and the listing itself -- location, furnishings, photography, heck, even the listing headline all matter a lot.At the risk of pitching here, my wife's YouTube is filled with a ton of great MTR content on setting up a listing.

We now shoot our own listing photography and videography.We design our own logos for our brand and other brands we are working on which is about 5 different ones.