I can tell you some common attributes shared by our most successful clients:1. 

What makes you stand out in the crowd?

There is one statement in the above that should stand out and if you can identify it, then you will know which direction to go.Terry

Instead, the full amount of the property tax is calculated at the applicable rate, then the amount of that tax attributed to the school tax is subtracted from the final property tax bill for owner occupants. 

I consider myself a quick learner which I attribute to a valuable lesson my dad taught me when he took my new bicycle back to SEARS the day after he bought it for my birthday.  

If all else is equal, then you can generally assume the difference in value is attributed to the extra bathroom.

I'm not familiar with all of New Jersey, so I was soliciting perspective from the BP community that may know of specific areas with the general attributes, which in hindsight were fairly vague. 

The electrical on that one is split.For us, and the option without knowing any more I'd recommend is to : We found the easiest thing to do was to pay the bills yourself and simply build what you think is the average utility bills attributable to each space into the rent price.In terms of marketing, market the place at the lower so you don't turn away people and then negotiate you paying those bills (the increase in rent functionallyThat said, there are other options but of course they involve cost. 

It looks like you have a well aligned set of attributes all contributing to your RE success, only furthering my belief on building the right team. 

I think you are doing the right thing by studying the neighborhoods and identifying houses that might stand out.