@Gash Nookala,Renting can indeed be slower in winter, but here are some tips to boost interest:Enhance Listing: Ensure your listing has detailed descriptions and high-quality photos—consider professional photography if needed.Competitive Pricing: Double-check local comps; even a slight price adjustment or incentives (like a reduced deposit) could attract more interest.Broaden Marketing: Beyond Zillow, Hemlane, and MLS, use social media, community boards, and local business connections to reach a wider audience.Flexible Lease Terms: Offering shorter or month-to-month leases might appeal to tenants during this slower season.Local Property Manager: A local pro can tap into their network and help fill the vacancy faster.These steps should help you find a tenant despite the seasonal slowdown.

I had moved some photos around and those amenities got stuck.  

Take this time to make sure you have professional photos of the unit taken.

Their character, their payment record, how well they take care of you property, etc all these things are for you to discover with your tenants and build trust between each other. 2. when it comes to screening, you must check their credit, their paystubs, their employer and landlord references, their criminal background, I also get a copy of everyone's photo ID.3.

We invest in non performing loans and do some private lending as well.

I'd use some stock photos till you can replace them.

I have a potential private lender, but I need to determine if this is a viable investment opportunity and explore the best financing optionsYou’re a first time investor going for 36 units… alone?

John - I've recently added "virtual staging" to my rental photos.

I've only read about it, but never really investigated it since I don't see it possible for me.What about private lending? 

Quote from @Rodney Davis: They presented themselves as private lenders.