(let me be clear though, I do HIGHLY recommend rewriting most or all of the content eventually, changing the design a bit to make it unique, and adding your logo)Lastly, just don't think because you have a Carrot site, motivated sellers are magically going to find it and give you their info.

Our niche is small-medium MF market.

By defining that niche it gives my a huge edge.  

Find your niche and area suitable for that particular niche.

If the broker is experienced, they have deep connections with a lot of lenders that aren't well known on a retail basis, and they may know of some great niche products (lower down, longer fixed periods).

I figure I can niche myself with other investors as I know what is important, etc.

Plus if you good at being an agent you can go into all sorts of niche's  commercial sell apartments you become a great commercial broker and your going to make 500 to 1 mil a year or more.. just ask @Joel Owens  this is were the money is made The bigger wholesaling companies and there are big ones.. but they are run just like a real estate office.. 20 to 50k a month in direct mail .. buying agents  have cash to close when and if needed etc etc.. 

Account Closed everyone should have their own unique strategy based on their situation, goals, investment experience and risk tolerance.

And if you have a large network you become indispensable.... even as a newbie in a mentorship.Other ways to increase your value (get your hands dirty) as a syndicator is to find your niche.

@Brian Carignan Interesting to hear about unique loans for doctors.