A 1031 exchange is a great option, but only under certain conditions if you end up making money.If the property is performing poorly, it makes sense to sell and put your funds elsewhere, unless you have a buy and hold strategy and you are okay with riding things out for a bit.Single family home rentals aren't what they used to be in terms of profitability.

Do you have an idea of what your intended investment strategy would be?

Also regarding Jim Cramer, anyone who is interested in stocks can take a look at the historical returns on the Inverse Jim Cramer Strategy...

A common strategy among some of my investors is to acquire at least one rental property per year.

To combat my impending anxiety, I'm choosing a cautious strategy of "little risk, little reward".

Not everyone needs to be so aggressive with their strategies for making the most from their STR and Vacation homes. 

However, I'm familiar with CFP designation and they are mostly educated in investing in equity markets.

If not, we’ll need to have one ordered for you.Entity Documents (NEEDED FOR PREAPPROVAL):LLC/LLP i.Copy of Articles of Formation/Incorporation ii.Copy of fully executed Operating Agreement/Partnership Agreement (all pages & amendments) iii.Certificate of Foreign Qualification (if applicable) Corporation i.Copy of Articles of Formation/Incorporation ii.Copy of fully executed Corporate Resolution designating authorized signer(s) for the Corporation iii.Copy of fully executed Corporate Bylaws iv.Copy of stock certification v.Certificate of Foreign Qualification (if applicable)Identification (NEEDED FOR PREAPPROVAL): Copy Driver’s License or Passport for each Guarantor.Rent Roll (NEEDED FOR PREAPPROVAL): We’ll need to get an understanding of the current cash flow of the property.

I agree with you that good interior design is a great way to do it.My vacation rentals clients here in Colorado that pay for a designer outperform their competition by 25% or more.

Peruse this forum for a  few months and you will have a good strategy