I’m looking to get quotes and optimized options to make this happen.

What would, in your opinion, be the optimal list of services?

So try to communicate as much as you can through those 3 parts of your listing to optimize your performance on the airbnb search engine. 

Definitely get completely optimized on the first couple OTAs and maybe a channel mgr before investing a lot in software. 

It's way more work and long-term (over 30 years) you're actual return from RE vs stocks won't be much more unless you're constantly selling and optimizing your RE portfolio and giving up your free time and your lifestyle in the process

So having an SEO optimized website, doing Pay Per Click ads, blogging, video marketing, etc.

(Research Optimism Bias and Planning Fallacy)Lots of folks start out buying those properties, then move onto other things that are less of a hassle later on.

House needs serious updating that they aren't prepared, or able to pay for (maybe another bathroom, some floor plan changes to optimize space). 2.

It should be easier to optimize for the right keywords and easier to track results for any PPC campaigns you might run. 

If you have to settle for less than optimal tenants because times are tough they will likely trash your units.