, consider restaging/new photo shoot, and dropping price for a while to bring in more bookings and get more 5-star reviews, which I'll say again are critical.

You won't be able to think of everything to save yourself from critical mistakes.

Tied to this is the fact that it is very hard for us to make informed decisions about making purchases in markets we are unfamiliar with, given the normal ebb and flow of real estate activity.That said, I am not raising this primarily to criticize these companies, but rather to focus on the practical effect of what they leave out.

Perhaps not quite as critical as it used to be given our ability to compensate with a strong internet presence but still important for sure! 

So if you're trying to learn ten, 15 markets, you're never going to reach critical mass in a market where you can actually start winning deals, knowing the market and so on and so forth.

@Rich Emery if you're not EXTREMELY organized, you'll spend every day with your "hair on fire", making critical mistakes that cost your clients - and you'll get burnt out.Don't forget to research the licensing requirements of PMCs. 

Finding a good, qualified tenant is critical to your success when doing that.

This becomes especially critical in the current environment where you can earn 5% on your money easily and aren't tying up cash until the project is completed.2.

Ok.... not seeing any partnership in this facet of any kind. 

Track record of operator is critical.