Become great at systems and processes because that is really the only thing that makes investing work consistently.  

Let's say each does only a 20% markup, let's start with $100.00 Manufacturer need's $100, so sales agency sells at $120, wholesaler sells at $144, supplier sells at $172.80, distributor sells at $207.36 and your big-box store sells to you at $248.83Which saves more $, trying to pay at box-store or getting with someone higher up the feeding chain? 

It's tough to see your property sit vacant, especially when you've invested in renovations and are pricing it competitively.I feel you should re-evaluate your management company,If they're consistently pushing for lower rents without providing clear reasons or alternative strategies, it might be worth considering a change.

Kill 2 birds with 1 check, reinvigorating areas and creating the growth and expansion that feeds not only housing needs but with all the ancillary things one needs to have along with a roof over the head. 

Sadly, communication consists of "if you don't like it, hitch your trailer to your truck and get out".  

Transparency always wins.3)Make sure to have mattress and pillow protectors, top-notch cleaners that take pictures of every sheet as they lay it before guests get there, and consistent pest control.

And reality is USA has been LOOSING that battle, consistently, on nearly every front. 

Yes there are pros and cons for sure and like any marketing channel, SEO takes work and investment to master, but it's among the best and most consistent lead sources for motivated sellers. 

What I mean is, the payments made to the seller, is the total payments consisting of principle/interest, property taxes and mortgage insurance all wrapped into 1 payment and made to the seller?

The stronger the tenant the more consistent the income for the property owner.