We ran a report on the most commonly requested amenities for our cabins in the Smokies.  

Because of the size, I’d look at what apartment complexes are charging as well - it’s not a true comp but it does affect marketability due to the amenities that come with complexes. 

What are the essential pieces of furniture and amenities I should include to make the unit attractive and functional for college students?

The Tampa Bay area continues to experience robust growth, driven by its thriving job market, world-class amenities, and unparalleled quality of life.

Check their nightly rates, occupancy and amenities.

If that doesn't provide enough info, look for listings within a close radius, similar finishes, comparable HOA and amenities, and parking availability. 

They are set up just like STRs with all the same amenities.  

Household Composition: 77008 shows balanced demand for both family-oriented housing and non-family units, promoting investments in single-family homes and high-quality apartments. 77063 indicates higher demand for rental units and smaller homes, focusing on apartments and affordable housing options.Despite higher entry costs and a lower percentage of renter-occupied units, 77008 appears to offer better prospects for appreciation and lower vacancy rates, making it a more suitable choice for investment.Greater Heights OverviewThe Greater Heights area (77008), often referred to as "The Heights," is renowned for its prime location offering a blend of amenities, top-rated schools, and abundant job opportunities.

I would look at comparable driving ranges for size, amenities, what do they provide? 

I feel that the 2BR/2BA covers the most bases from a booking perspective and I would echo @Mitch Davidson with making sure you are standing out from the crowd with your location, view, design, furnishing and amenities.