Focusing on profit rather than top line is always my guidance as it encourages you to automate and streamline processes, which often leads to innovations on the guest experience front. 

On the other hand, hiring a GC provides a one-stop shop with streamlined communication, experience, and expertise.

Direct booking site to build your own brand and reduce OTA dependence Social media/marketing automation like Social Pilot, Jasper and Canva.Google Analytics GA4 tags on your website to harness your website traffic and build a growth plan based on client data.Adobe Firefly for text to picture, streamlining content creation. 

Cryptos looking good?

Technological Integration: Property management software and resident portals are becoming increasingly common, streamlining operations and enhancing communication between residents and owners.6.

There are many I know who will not touch crypto currency (using this as an example only) as its something that is not easy to understand.

Point here being: 1) you want it done right; 2) you do not want to be responsible for someone elses accidents; 3) You want to streamline your process (everyone is happier this way); and 4) you want to run your buisness as a business. 

Any insight from the resident experts on the best software to use to streamline management for a small set of MTR and STR (total 3 right now)?

As an insurance broker I can bring a lot of value and help streamline the process.

I would pay off or free up the monthly furniture, water softener, and crypto.