Indeed, keeping the lights on is a big job, given that we are responsible for the well-being of over 1,600 roommates on a daily basis!

Personally, I stay away from the mainstream trends where everyone who is priced out of traditional long term rentals are now trying to rent out a room or a whole house on the daily. 

I felt that my sales rep only really knew 90% of the product but I feel the knowledge gap is actual daily use in the product.  

Then just take that polished-sales comps function, and run every new listing in your area through it, and you get what I called the Daily Spread Analyzer in my Page 1 reply.As for how to do CMA/Comps, it's as easy as pulling up the neighborhood on RedFin (ideally 0.25-0.75mi max), adding filters to match similar BR/BTH/SF Ranges, and then sort by Highest Price to Lowest Price.

I use Excel daily and am getting more exposure to power query.

Airdna shows the avg. daily rate around $400, which sounds really good to me and occupancy at 56%.

Local and state laws are changing on the daily so I think that the right Property Manager really helps with that but hiring a PM or self managing is always a personal call.

You’re missing out on tens of millions of people who visit these sites daily.

having cut my teeth with a HML in Oakland Ca in the mid 80s  I have watched this transformation of how the industry is marketed.

Mindset, daily discipline, refusal to give up, and having the life (healthy marriage, kids and self) you want is much more difficult in practice and often requires a teachers. :)Joe Fairless, Rod Khleif, Michael Blank (in no particular order).