I think I might be able to help- I've got a few analytics tools I use to find properties in our region (flips or buy/hold).  

@Eric Narciso We use call tracking numbers with analytics and reporting.

Merrillville was more moderate in the 4-6% range (I'm slightly analytical and track this data).

It's more analytical and mathematical that emotional.

It represents nothing more than their totally cheap self serving spin.3) Wow what a thoughtful, analytical and compelling response - durrrrrrrrrrrrr4) Ditto5) More on the Kool-Aid uh - that sounds about your speed. 

I'm scoping out a potential project for an analytics tool for real estate and would love to learn how you gather your data.

Using these % (any analytical %'s actually) assume all properties are equal...which they are not.Using these "shortcuts", and rationalizing their use as being "rules of thumb", is just being lazy.

Buyers Real Estate Agent for analytics on farm area.

Scott, what you are asking for can be broken down into two distinct components (a) an analytical methodology for evaluating markets and (b) the data that you will apply to the methodology to arrive at your conclusions.The data is the easy part.

Specific skills are required, most of which everyone believes they possess when in actuality most don’t possess at all;  negotiating skill, analytical ability, marketing and sales skills. 4.