@Rose Ganor No... you pretty much got it...You could try some of the "influencer's" techniques, and similar techniques taught by real estate investors. 

I am a huge influence on my team as should be expected and this point is a big one with me. 

Your own personal circle of influence would be a good start if you have a deal. 

There are a lot of youtube influencers that make these scenario's sound like they are perfectly normal, even though they verge on, or are, outright fraud.

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It positively influenced all parties, expediting the liquidation for our former client while reducing transactional hurdles.

You could get into technical sides of things, like how to imbed and track pixels from ads through to lead capture forms, email click through rates, A/B testing, open rates, conversion rates, lead acquisition costs, customer acquisition costs, headline/subject line writing, etc.On the persuasion side: The Catalyst by Jonah Berger, The Jolt Effect by Matthew Dixon, but there are also countless sales training, sales psychology, influence people, type books out there.

I'm now a stay at home dad influencing my kids.What I am trying to say, and what the other responders are saying, is that MINDSET is everything.

I’d be interested to hear how y’all have everything setup as QBO doesn’t naturally allow for complete fiscal tracking of everything (like balance sheet transactions).

Does the main beneficiary have an ability to influence the trustees on whom to sell the house too?