I'm thinking of cash-on-cash ROI here in the long term (I'm in a medium-appreciation environment which helps).

That will give me peace of mind, especially since I am self-managing with a demanding primary career that is not in RE.

I have done this type of work majority of my career in both short-term and long-term supportive living environments and have often joked about how I am the "therapist landlord".

Profited from current rate environment.

We work to keep it a casual, no pitch environment 

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There are often unexpected expenses, and you want to make sure you have enough cushion to get through those surprises.Given the current low inventory environment, I would say securing a good deal is challenging (though not impossible) in general.

I kept that mindset too long into the higher rate environment and have recently shifted my perspective especially on refinances and here is why:1) To frame this, it is important to first consider the total cost of refinancing. 

Your STR Market Insights Report is comprehensive, but adding seasonality trends, regulatory environment insights, and a competitive analysis would enhance its value.

Regarding preference of red vs blue, for many, it's not about profit and more about values and/or peace of mind (i.e., housing a squatter is infuriating).