Are they a specific demographic?

Make sure you study the demographics and demand closely.

You can still charge a big premium for furnished rentals on 6 month leases in some markets, you just have to make sure the target demographic is there (housing shortage combined with net population growth/ in-migration of people looking to buy who will rent while they shop for something to purchase or nomadic worker types/ professors on sabbatical/ traveling nurses as opposed to weekend vacationers).

I can say exactly who is doing what, I know the demographics of inbound migration, which lends to exactly what unit is most attractive to them. 

That made a lot of people think if this ever happens again I want a much better environment. 3) Demographic demand - currently the largest demographic group millennials are at the median age of 31 - 34, which happens to be the average age of 1st time home buyers.

Buy in an area with some similarities to the area where you live, such as climate, demographics, or property age so that you have some idea of what you're dealing with.

So making observations on more or less profitable areas is racist if the demographics aren't weighted the same?

We looked at our last 12 months of bookings and pulled demographic information to determine how to set them up.  

In demographic terms,  Uhaul data showed DFW as #1 destination, job growth, right after NV.. 

Lofts and condos cater to this demographic.