It was an (annoying) paid ad popup left corner in a YouTube video I was watching, and I was about to shut it down, because it is what it is, a paid ad = they expect to sell a product, and they advertised it.

I've not invested with 5S so I can't comment on their product and management specifically but I can say for build to rent, if you’re considering this, ask yourself: Does this fit your investment strategy and comfort level?

There is not enough annual production for BRICS to buy their way into a dominant position.2.  

Scott's book on estimating rehab costs, it's a must read in this area: https://store.biggerpockets.com/products/the-book-on-estimat...In addition to that, I would check out my article on due diligence.

https://store.biggerpockets.com/products/start-with-strategy?

So will see how that all shakes out for PDX. really the affordable is in Townhouse production by the large production builders thats about as good as it gets..

Personally for our company, since we entered the 1st lien space a few years ago, product availability with 2nd liens isn't a huge issue.

The E-Myth by Michael Gerber- Start and operate your business with the consumer in mind... not you... not your product or service.

I think what attracts builders to the larger resale companies of which there are at least 10 that do what RTR does is these companies Will focus on their product they wont show your product and then sell something else..

It's a pretty standard product these days.