Purchase price: $400,000 Cash invested: $200,000 Bought this fixer upper 2 family house with 2 bed 2 bath and converted it to a 4 bedroom 2.5 bathroom with finished basement.

You see this kind of rhetoric all over BiggerPockets, mostly from people who don’t know what success actually looks like.Instead, do this:Figure out what it takes to become successful, and then use what you’ve got to get what it takes to achieve success.So, here’s where you are now.Reverse-engineer success, then use what you have, say $5,000, to get what it takes—a high-converting, credible website, ranked #1 on Google, plus a dedicated marketing budget (e.g., Facebook ads) to close just ONE deal.A high-converting website costs around $100/month, and Facebook ads will run you about $2,500–$3,000/month.

You get rental increases and if Chick Fil a ever leaves the site you often have upside converting to absolute NNN leases with a new tenant closer to market rents. 

The sad, strange truth is that the success rate for converting leads into contracts can vary greatly from keyword to keyword.For example, in one of our recent campaigns, we were generating multiple leads every week from a keyword related to the term “Home buyers.”

You can achieve this by regularly checking the Search Terms report, routinely searching for your brand on Google, and pulling the actual keywords that are converted in your CRM.

It requires less money for a down payment and you can easily convert it to a rental in a short period of time. 

I talked to two different local credit unions about pulling 300K in locked equity out of our former primary home that we converted to a short term rental last year.

Unlike other platforms where leads don't always convert, those who contact us through this are more likely to book.

As obvious it may seem, this can be a dramatic inclusion that increases relevant click-through-rates.4 - There is No phone number extension.Google allows you to add a phone call extension to your ads, which can convert those who have a greater sense of urgency.

It had dropped about 6 inches.