Quote from @Lolo Druff: Lots of things look good on paper.

I opted for YouTube instead of paper

Meanwhile, my investors that bought a property from a REIT had a 60% paper loss from just purchasing the property. 

Google wall liner paper.

. - Banks only stay in business by seriously mitigating risk, especially in the world of commercial loans where they may hold all of the paper.

NJ is very tenant friendly so keeping up with state & municipal requirements are very important, thoroughly screen your tenants, and I always recommend keeping a paper trail of everything.

The depreciation, repairs, and mortgage interest from the property renting will surely create a paper loss and help our somewhat high salary’s tax liability which is great.With the same thought, selling would do the exact opposite but would leave me with a chunk of change in my pocket.

These are ones that really need a contractor to walk the deal/property to make sure that it fits within the numbers that you have put down on paper for the repair costs. 

There's tons of different ways this can go.... if he is someone that doesn't NEED the passive income, I would recommend multi-fam property w/ 25% down in a strong B or better neighborhood where he can at least break even and focus on a market with strong appreciation and rent growth. overtime, his cash flow will increase, and his net worth on paper will grow significantly. 

NEW TENANT GIFTSHere's what we give new tenants.....Cleaning Bucket with Cleaning Supplies:white vinegar, baking soda, awesome degreaser, disinfectant wipes, carpet spot cleaner, magic eraser, all purpose cleaner, scrub sponge.Tote Bag with Useful Items and Tools:hand soap, paper towels, plastic garbage bags, toilet paper, toilet plunger, Zip-It (strip for clearing hair clogs from drains), plastic clothes hangers (6), shower curtain liner (good quality cloth one), laundry detergent, dish soap/dish detergent, cutting board, "Freeze the Grease, Save the Drain" kit, “Recycle” bag for collecting materials for recyling, magnet with our name and contact information, picture hangers.Refreshments In the Fridge (for move-in day): several bottles of water, healthy snacks, bottle of sparking cider with a welcome note attached.Larger items: Welcome mat, shoe tray.