I swiped a couple of ideas from your yellow postcards, but I'm just "copying" ideas - without knowing how/why the idea works, I'm nothing more than a hack or a copycat.I have a desire to understand the science and technology behind the marketing piece....but thanks for plugging your product again. :)

But it's like the guy on Mythbusters said once - it's called "science" if you write stuff down (i.e. measure data), and if you don't it's just called "screwing around". :-)

There are a lot of things in this business that a lot of people seem to believe are true, and it's good to sort fact from fiction.

He has a great quality product and has it down to a science from what I can tell.

Superman is fiction.

I just went with the caulk thing in the title, didn't realize we were making a science of it, thus my quick remarks.

OMG Michael Quarles that sounds an awful lot like science!

While we had the rehabbing portion of the business down to a science, we could NOT find enough deals.

so there are a lot of factors, and you have to live with a certain degree of unknowns - it's not an exact science.

I graduated with a computer science degree and found a way to use the county website photos and address to send out postcards.