@Jonathan LudizacaIt really depends on the market.

➡️Harness the power of branding and marketing.

My first duplex was a turnkey, off market property.

Here are some trends that could play out, or further develop in 2025.Leasing & Tenant Experience AI-Powered Leasing: Chatbots and AI tools will streamline leasing processes, from answering tenant inquiries to scheduling tours.Virtual Tours & Digital Leasing: These will become even more standard, making it easier for tenants to rent remotely.TechnologySmart Property Management: IoT devices (smart locks, thermostats, etc.) will become more common, improving efficiency and tenant satisfaction.Property Management Software: Platforms will integrate more AI for predictive maintenance, rent collection, and financial reporting.SustainabilityGreen building practices and energy-efficient upgrades will be a major focus, driven by tenant demand and potential incentives.AI & AutomationAI will play a bigger role in tenant screening, rent pricing optimization, and even predicting market trends.Automation will handle repetitive tasks like maintenance requests and lease renewals, freeing up PMs for higher-level activities.I'm sure there are plenty more shifting trends that I haven't mentioned and that are sure to evolve over the next year. 

Would this still be recommended if I planned on investing in different markets? 

Quote from @Blake Steagall: Hello @Jaycee Greene, I do not own any real estate in that market yet but am interested.  

The property was in a great market but needed a full cosmetic rehab and basement finish to add a bedroom and increase resale value.

Marketing = momentum.

@Linda PhamAll our midterm rentals are in Colorado as are our clients, so I don't know Houston's market.

I plan to manage the properties myself until it conflicts with my regular job.I would appreciate any advice on these markets to ensure success and connect with local investors.