This is coming from someone that knows very little about applied real estate journeys, only from what I have read in books/ being a psychology major...my suggestion is you know how much work you have put into your home.

Try to understand the psychology of your guests as much as possible.

I am interested in the psychology behind this and if I need to consider my target audience differently.

Hi guys, I've recently became full-time investor and off the back is having a hard-time trying to download all the different strategies, information and psychology of Real Estate. 

In psychology, there is a theory of zone of proximal development and scaffolding.

I am doing direct mail marketing in my area and had a general psychology question about offers.

That is more expensive than 90K mortgaged at 5% therefor you are losing money by psychologically forcing positive cash flow by turning a blind eye.You operate your business as you see fit, it is best to consider appreciation as only being theoretical, aside from the impact on property taxes, and since you can not spend it it only exists when you pull it out or sell.

This is just an example of the very basic business concepts of pricing strategy and consumer psychology. 

Im just trying to understand the agents psychology 

It's less financial and more psychological in nature, but I think it's sort of a simple way to make sure you're not spreading yourself too thin.