What goals do you have set for this year?

I am still committed but I need to find a strategy that accommodates them while still moving towards our goals.

Easiest thing to do is to utilize your channel manager to create one (most have this feature) or maybe consider houfy.com or craftedstays.co, they are specific for creating direct websites.

Some design and amenity ideas:+ Welcoming living space with plush seating for family hangouts+ Coffee bar or stocked tea station for early mornings before campus events+ Dining table or breakfast nook perfect for family meals+ Dedicated workspace for parents who need to check in on workFor sports fans, tap into their game-day energy and make your STR the go-to spot for a fun, convenient stay:+ Big, comfortable seating & a great TV setup (think oversized couch, streaming sports channels)+ Game-day essentials like a mini fridge stocked with game-day snacks/drinks+ Outdoor space with a grill & seating for pre- or post-game gatherings+ Good parking (sports fans hate scrambling)+ Team spirit decor touches (subtle, not tacky—think framed sports prints, not full-on mascot murals)Your design & reviews will do most of the marketing but to market directly to these guests:🎯 List your STR on sites where parents and alumni book (if allowed)🎯 Partner with local businesses—coffee shops, sports bars, or tailgate services—where your ideal guests hang out🎯 Optimize your listing title and description with phrases like “Perfect for Visiting Parents & College Game Days”🎯 Time any discounts/promotions around major campus events—homecoming, graduation, big rivalry gamesThink of it this way, you’re not just offering a place to stay—you’re creating an experience they’ll want to book again and again.

My profile has my YouTube channel and I have an episode that shows you exactly how to create the comp set and look at amenities that matter, what others are paying for cleaning and how other listings look - that way you can see how to best market your property. 

I have videos on my channel of tenants who have exercised the lease option, showing gratitude for the opportunity that they had to do the lease option.Additionally, I work with a ton of great wholesalers and I know a bunch of Sub to people as well.

What marketing channel ?

In the same amount of work I could find an undervalued deal in my market through existing channels.

Chad is great, definitely recommend his Twitter and YouTube channel

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