Seems like the new on line marketing methods  Section 8 is the new shinny object..

Micro-markets are like checkerboards across larger markets. 

An ADU could rent for an additional $1,200–$2,000/month, depending on the local market, potentially doubling the property's cash flow.

It was a true trade-off as the Logan area is more limited in STRs and new builds so ADRs are higher and likely to stay there compared to RRG where the market is headed towards being flooded and there's the potential of ADRs going down like in Gatlinburg/Pigeon Forge area. 

Can you please share any information on properties or markets where you are that can help guide my search?

Lots of opportunity to find mismanaged multis as well where the older mom and pop landlord has rents way below market and can come in and increase NOI just by getting units up to market rent and maybe doing some cosmetic rehabs as tenants move out.Value add multi is what I prefer and think works best here but that's with me being here boots on the ground and being more active with it.

Mine have appreciated off of the charts in the Charlotte metro market.

It works...but any marketing works, it just depends. 

So they used the actual rented data of these companies to compare what rentals should go for in your market.

Those states could be nearby in your market area.