That phrase was invented by companies that sell mailer services.

@Brian Burke - Sorry for the confusion about how I phrased my depreciation comment; I knew what I meant...   

These keywords you will most likely be bidding on are phrases like “sell my house fast” or “Need cash for my house” etc….Now you can place a bid like $20, so let's say a google user searches “sell my house fast”, which is labeled as their search term.

Not sure I'm much help when it comes to strategy other than encouraging you to study the concept of "house hacking" (search this phrase on BP).

Carefully identify your target market, write phrases about what they want and you will have text for your marketing materials in no time.

I saw the term equity and hinged off that, and did not see the phrase rental income.  

Here's the question re-phrased: Are properties with delinquent or defaulted taxes good prospects?

It takes alot of knowledge what the simple phrase:  buildable lot, actually means

As a new investor with little access to capital I am constantly hearing the phrase “raise private capital”.

My question is this: What is the best phrasing for advertisments; both on paper and on the net?