Do investors segment themselves into categories such as 2 flats only or single family only, etc . . . and then a specific city or neighborhood?  

We did this throughout the house.Ultimately I think there's an audience for houses that are not log cabins, and it's a segment under represented in the area.I believe execution and design are the key.

Worst seller segment - filled with people with no equity, no drive to solve their problems, etc. etc.Watch this 10-minute video from Phil Pustejovsky - "Is Buying a Foreclosure a Good Idea?"

This zip code has areas with newer developments, which might appeal to a certain segment of renters.32205:Location: This is the Avondale and Riverside area, known for its historic homes and artistic vibe.Investment Potential: This area has seen significant appreciation in recent years.

Of course you have to know what your doing in this segment as well.  

Pathologist AssistantI dissect surgical specimens ranging from skin biopsies to colon segments.

All segments of our population must be served, housing is not an option and your target market will be unique.

Everyone I know performing in the STR segment universally has a laser focus on the operational aspect.

Once you do that do some research on the most reliable vehicles in that segment JD power is a great resource.

Unfortunately they have a small segment that some will argue  conduct themselves like savages, but itś in no way an indictment of most.