Otherwise, nobody can verify you own it.

In fact, at the same time (if it has not already been done), I would be adamant that remaining tenants complete a new application immediately to verify their suitability going forward, and meet with each to scrutinize their existing written lease, inspect their premises, and brief them on YOUR interpretation and policies.

I'm assuming that you'd want one extension or number for each ad you're running to verify effectiveness.

Establishing an identity graphically with colors and a slogan is one thing, but branding in the corporate sense is beyond what is necessary.

Trust and VERIFY EVERYTHING!

But it would certainly look good; at least until someone painted it, and then it would look absolutely identical to the painted siding already on the house.

Best way to find rents is to find other identical units in the same building that are for rent, and find out how much they're renting for.

The lease part of the transaction should be identical to how you would do a straight rental, including the security deposit.

I am told but have not verified that some pension funds are deep into Fannie and Freddie as well.

Get utility bills to verify expense.