There's an omnipresent, ubiquitous brutality to life in general and running rental real estate in  prticular here that just doesn't translate well into metrics and data. 

I'd suggest checking local Airbnb/VRBO data or using AirDNA to see occupancy rates and average nightly rates in the area.

With all respect to AirDNA and the amazing data they provide for STR owners, their pricing tool is not on par with most tools available there. 

When you think about it, only the flipper will know the expenses (not generally public record) so analysts or data aggregators can only go off publically available data.

For example, if your house is valued at $400,000 and you only owe $200,000 on your mortgage, your equity would be $200,000.Why Equity Is Such a Big Deal for Homeowners Looking To SellRecent data from the Census and ATTOM shows how significant today’s home equity really is.

Allow me to explain something to you.What people call "chest pumping" simply is proving others that are wrong with concrete data showing them they are wrong and why, so they can learn and grow from it.

Better to look at data.

@Joe Gettler, I don't have great data b/c she just helped them for a couple of months, but I think it's just under $4K a month for a nice 2 bedroom in a good location.

For market pricing, I collect LTR data from BP rent calculator and multiply by 1.5x.

With AI or just plain data management, we should be able to catch quite a few issues.  2.