So if yours is like the old time beach rentals - mismatched thrift store furniture, linens, and decor, you're going to struggle with reviews.

@Mike Gi be sure to check Airbnb longer stays and Furnished Finder to see what your competition's pricing and decor are like and make your properties pet friendly if you can as this is always a way to out compete the competition.

.- Art/Decor:  We have sourced local art from farmer's markets and the like.  

Inside mounts look cleaner and you can still add decorative window dressings.

Of course, you need to choose your areas and decor wisely, so I recommend working with someone experienced who knows what the clients there are looking for.

The rental had ratty furniture, a record player prominently featured in the marketing but it had no speakers, missing basics items in the kitchen, lots of drunks in the concrete hallways that reverberated right into the bedroom at 2am, a strong odor of urine outside, and more.We have super hosts in this forum that have hundreds of 5-star reviews and are masters of the craft, but I look at their rentals and see they don't have any artwork on the walls, decor is basic, they do nothing to make the guest feel welcome, etc. 

I say we because my wife does the decorating and I do the rest. :) We currently have 24 units and looking to at least double that in 2025.    

I think the bookshelf looks better and people will put more than books on it too if they don't have any so it will get decorated. 

To maximize success, it’s essential to focus on standout design and thoughtful decor that really sets your property apart.

We buy in bulk at Sam's.We get a large pump body wash from Walmart.He get decorative hand soap dispensers and buy large jugs to refill all these.