its a disruptor and I don't know if this is true or not but I believe they are out selling BMW sedans in the luxury segment..

My daughter, Genelle Arendsen-Newell, and I have been discussing her getting involved in real estate somehow and focusing on the ADU segment if it's a fit for the Austin and surrounding area market.

This may vary based on what market segment you are in (A versus C class homes, for instance).  

It is the most competitive segment of the market due to the low amount of multis we have compared to other areas.

After building a respectable size list, I suggest you segment your list further and identify additional problems that can be pulled from public records. 

Esri Tapestry going by zips identifies 67 unique segments within the A-D classes of hoods.

Price reductions are back in those segments!

Investing in this low segment is done, but the hurdles for an out of state investor are high."

In fact, with Depreciation, if not all, most of that $3,750 would be tax free (especially if cost segmentation is used).

The fact that everything is segmented and each person has a function and a job - much like you would organize any other business.