The starting point is knowing what emotional drivers (desires, fears, hopes) lead people to spend money on a unit such as yours.

I've been wary about jumping on deals now for fear of a cycle change and much more deals being available a year from now or whenever.

Fear and worries don't really exist.

The deal with Mattress Warehouse addresses antitrust concerns raised by the FTC, which has challenged the merger, fearing it would stifle competition and raise prices.Tempur Sealy expects the acquisition, combined with the divestiture, to solidify its market dominance, with over 2,800 retail locations worldwide.

But fear not, there’s a way to power through - the almighty checklist!

I typically talk less about the market conditions until we have a general plan in place, and then we discover what may work best with the current climate (rates, fear, opportunity, demand, etc..)

I am looking to purchase a multi-family home, outside of New York due to tenant-landlord issues here (really the fear of it). 

Upon the denial of my refund request, I was assured that my fears were unfounded and that their expert group of tech support would take care of me and set my CRM up to fulfill the specific needs of a land investor. 

Many landlords disagree with this policy but that is because they fear having to protect their investment.You have a lot of money tied up in your investment, always put yur needs first and reject any applicant that may place you at risk.

I happen to be more conservative and fearful about lawsuits down the road.