Next to MGH, longwood, or Boston childrens in Boston, look where your competition is. 

That could be a huge competitive advantage for your business 

Same thing on house sales, more people & competition in the rental arena will move some of those people into the sales camp, again raising prices.

So as this rolls out, I'm super curious about whether this takes a bite out of their competition, especially Hospitable. 

Attracct in BR is a Fractional CFO service that also handles advisory services and bookkeeping.

Being a savvy investor you realize - as you have mentioned - that the rents are below market a.k.a. value add opportunity... and so becuase of this and because there is less competition due to the reason most other 'investors' are ignoring it right now as I have mentioned.

I was just looking at the competition on Vrbo and noticed the 5.0 ranking has been changed to a 10.0 scale.When did this happen?

I wouldn't do it unless your market is highly competitive and it is necessary for getting applicants.I have my tenants handle their own utilities for a couple of reasons:1.

I can almost hear right now your GP coming back to you in 1-2 years saying construction costs have gone up, lease up is taking longer than expected, rents concessions are much greater than we thought....and now there are 3 competiting developments within a mile that are crushing our rents.   

I've seen people get really competitive rates that way.