In the end, when we pulled out our spreadsheets he was a little confused, assuming that the emotional pull of the property would do the job.I say this to illustrate the point that this very excellent and talented agent was not investor friendly.

But below I will post a little story to illustrate why I don't like the idea of popular weapon possession in public.

Geographic area for pulling comps, stay within confines of major roads as illustrated below. 7.

These are all from the MLS - better deals are off-market I'm sure, but I wanted to illustrate my point that these are publicly available. 1.

@Jared W Smith that makes sense but I read this information which illustrates a more essential other than aestheticsConsider how the space will be used and how people will move through the spaceSketch preliminary design plans, including electrical and partition layoutsSpecify materials and furnishings, such as lighting, furniture, wall finishes, flooring, and plumbing fixturesCreate a timeline for the interior design project and estimate project costsPlace orders for materials and oversee the installation of the design elementsOversee construction and coordinate with general building contractors to implement the plans and specifications for the projectVisit the site after the project is complete, to ensure that the client is satisfied

I found some really good reports/slide decks that illustrate how even the tiniest of changes can increase or decrease response rates:http://www.the-dma.org/whitepapers/TestingDMWhitePaper-GAWrightFINAL100305.pdfThen some metrics about direct mail:http://www.ruthstevens.com/pdf/Allegra-DM-White-Paper-FINAL.pdfHead on over to Sharon's blog and watch her video interview with Joy Gendusa of Postcardmania and then pick up a free copy of Joy's e-book on postcards and direct mail:http://louisvillegalsrealestateblog.com/amazing-entrepreneurs-interview-with-joy-gendusaDan Kennedy has a ton of books on direct mail marketing that are filled with some excellent points - if you have an Amazon Kindle, you can check out some of his books for free - start with the relevant titles first.I've got two more months of postcards queued up before I can start doing any real testing, but I was able to expand my list to just a little over 7500 names, split it into 4 groups of almost exactly equal size.

Once the seller found out about this he said to the wholesaler if I find out where you live I will shoot you with a shotgun.I ask the question if wholesaling elicits that kind of response from the seller it seems to illustrate the point that it has no role for the seller who's basically feels like he's been robbed of 6kAlso the very fact that in general wholesalers don't want to go to a closing with all three parties there.

Easy to read and understand, and the illustrations give it some life!

In a PM to somebody I stated something similar to the following to illustrate this point.  

And the lead quality can be similar to the more expensive leads you get from Google AdWords.Hope my illustration helps to put it into some perspective!