Plus, banks are tightening big time.Inflation is hitting the lower income segment hard, particularly in the smile states with high growth. 

@Lauren Kormylo - check the last bolded segment of my post!

As for the 'herd' (aka: half +/- of a given population / super- generalized target market) you might find that the more 'complex' (and proprietary) the niche market segment(s) the more likely the potential customer is going to need / want / desire to research the subject, product and/ or service, as you eluded to... and likewise (with say RE / REI related) the more apt they are to want an added layer(s) of distance, initially...

Im looking to connect with others in this niche market segment.

Out of sheer frustration, someone contacted  a local TV station who interviewed us and ran a short segment outlining the  situation. 

It's hard to stand out.There are some owner-occupied segments with people who share motivating factors for selling their home.Seniors with Long-time Ownership: often ready to downsize or transition to assistance.Homeowners with Low Financial Stability Scores (FSS): Struggling financially and likely ready to cash in on their asset.Both these categories have additional advantages in that they probably don’t haven’t been updated and may have deferred maintenance.

First, select a tenant pool segment with a high concentration of good tenants.

IMHO, one of the two is better than the other, specifically to this probate segment, because it lists both property address and grantees mailing address.

Unemployment is DEVASTATING to men, and that 18-35 year old segment are the "fighting age" men that could cause said revolution.Given our history (this country was founded on a revolution) and our 2nd Amendment, I think that without a job to keep them fed this surely a likely outcome without UBI or some other sort of measure to keep them pacified. 

I just listened to a good segment yesterday that you might want to consider.