Just here to share my experiences with Cameron Dunlap's ibuyhouses.com buy your territory system.After paying 3 months at $179 for my "Territory" I have ZERO leads, I requested a refund for the most recent charge, which has not settled at my bank, and the customer service operator stated "all charges are non refundable"Apparently they do no SEO for the site, and they expect you to  promote their site.My experience with Cameron Dunlap is to stay away, poor performance of the website and poor customer satisfaction.There are many other real estate lead web sites, I'm not going to mention any here, look around Bigger Pockets, which will return way better results than 0 leads.

Option A would be to learn PPC and SEO.

This one has a program, that one a book, the other a secret SEO plan or a lender or another syndicator. 

From what I understand, this is just an online SEO marketing play to get referrals.

I don't know a ton about internet marketing but i see a lot of people talking about lead pages, click funnels, facebook ads, google adwords, seo  and a few others.     

SEO and paying for the adsense words can get pricey.

My background is in SEO.

I hide behind humor, and first and foremost I always tell people "SEO is the best thing since fried chicken , water melon, grape soda, AND you can do it YOURSELF".

Do you pay for clicks or have a team that manages your websites SEO? 

Thanks @JasonHartman, your SEO is too good :) Every search with your name in it leads back to your site.