Possible synonyms would be components, building parts (although this excludes the yard, lawn), units, sections, parts, etc., but is there a convention for using one specific word?

I am an example of how African American is not synonymous with "urban"), I know how much of a boon this can be to hardworking families who are just not making enough to live in the suburbs (without assistance) and who are now being priced out of city centers as well. 

Others landlords may prefer to be more "boutique" (I hate that word but don't know a synonym).

When I think boutique hotel, I am thinking something nicer, but ultimately synonymous with a Marriot or Hilton.Am I misunderstanding what you mean by industrial?  

Real estate and technology investments aren't synonymous.

That said, it is convenient terminology for the sake of discussion because it has worked it's way into the lexicon of REI to be synonymous with the above scenario.  

New car prices are well past where they were a decade ago yet no one predicts the collapse of the auto industry.All in all, invest wisely and watch for local market activity trends.The word "recession" is not strictly synonymous with housing and in most recessions historically, home prices either flatten slightly or continue to rise.

If that's the case, then he has no reason to market himself since his name is synonymous with REI. 

Instated as a business, you need to keep value-driven content in mind first, and have your ads become almost synonymous with what your target audience favors. 

Just look to our own government - since politics seems so synonymous with greed and corruption, let's start there, shall we?