I agree that experience is the best teacher, but people should place emphasis on understanding fundamentals - you can get that acclimated with basics from reading.   

Get going and focus on the fundamentals before you invest time, energy, or especially money into something like graphic design for a logo.

I have analysis bench marks, but I also have some set in stone red-line marks and 1% rule is one of those, and this dosn't meet that most basic fundamental. 

I have done more strategies than I can remember, there is always risk, always, that is a fundamental job of the RE Investor is risk management which dosn't ever make it go away, that tiger is always in the cage it's just that a RE Investor keeps it in check, that's it.

I agree things might be harder, but there is a fundamental reason it's not selling. 

There is a strong rental demand in this market and the fundamentals for long term appreciation are there.

For now, I'm working on learning the fundamentals.

Now all this said, there is many additional details and strategies to completing such including ways of growing your liquid capital from the acquisitions but above is the basic fundamentals and a good consultant will be able to layout the entire narrative in total detail, anything less they are not qualified. 

However, those fundamentals are not applicable if you're buying in the MA market, we do not have many new construction homes, it's not atypical to find a home build in 1900s here bc of our long history.

Diversifying is a fundamental risk-mitigator in all asset classes, so I would tend to go for the two if all else is equal.