Certain markets - NJ or other more expensive markets - are more aligned with this startup's mission.

That is the city office whose primary mission is land use and zoning.

The syndicator can shoot for the moon but if they just make it to the sky it's mission accomplished.

Their mission is to bring down housing prices by making it painful to buy, and it's definitely working on the 'painful' side of that.  

Once you understand that motivated sellers are not "gods" to be chased and worshipped, and bend over backward for, and instead realize that they need YOU, your entire demeanor changes and they obsessively start to chase you.Way too many people think that it is some sort of mission impossible to reach motivated sellers... and they are correct...

But if one would be willing to split their land and we buy a portion, that wouldn't be terrible.The property I'm trying to get is a vacant corner lot that's already zoned in an easy manor and would work amazingly for the mission.

Put it this way:  what are the mission tasks you expect out this agent whilst on your team? 

My mission is to create financial independence for me, my fiancé, and our son. 

Our mission was a swinging pendulum, and it hit many in the head and heart. 

The colors I use are Dunn Edwards Mission Trail for the exterior of the buildings, and  Porous Stone for the Interiors walls, with plain white for the interior trims.