You're running a business...you are not a social services provider. 

Targeted marketing would come via social media, which is usually priced on a $ per impression or $ per click basis.  

The social side of Biggerpockets, like newsletters, blogs, and SM sites, is part of the problem.  

But it's YOUR money, and Real Estate, to put it mildly, is a contact sport).Month 5: Deals & Network (15-18 hours/week)Submit first offersAttend 2-3 REI events monthlyBuild social media presenceKey Goal: First offer acceptedMonth 6: Scale & Automate (15-20 hours/week)Delegate initial tasksEstablish morning/evening routinesCreate follow-up systemsKey Goal: Sustainable weekly schedule🚫 Common Pitfalls to Avoid:Overcommitting earlyNeglecting W2 responsibilitiesSkipping system creationTaking on too many mentor calls✅ Success Markers:Consistent daily actionsGrowing networkClear systemsNo work conflictsSteady deal flowMaintained energy levels👉 Action Steps This Week:Audit your current scheduleBlock 2 hours dailyChoose your power hour (morning/evening)Set 30-day milestoneGeneral Comment:  obviously not everyone will follow these suggestions.  

I like how Nathan mentioned that most social media stuff is inflated.

Anthony Klemm, cost is just one component.  

There are mutiple components.

One other thing that people in their 60s can consider is - if you are planning on taking Social Security and making passive income part of what you live on, rental income may not count as income against your Social Security benefits.

so there is still a tremendous, tremendous demand component even without the same population growth.

If you can find practice tests, that is my recommendation - that is what I did after taking the required time component and did not have any issues passing the test.