Private money, depending on your relationship and level of expertise, could lay between 8-12 percent straight.

I've already done deals and I'm trying to push towards the next level and I see lots of potential in the system. 

It depends on if you got to the level of a trade or busienss which would determine if its ordinary income or not.Then the amount of time you spend on the business would determine if its passive or non-passive.

I'm interested in hearing your thoughts on what qualities and skills make a property manager truly stand out.

In other words homes that are really not STR level homes were turned into STRs. 

Another choice is that you have the level of interest that should be expected at a 15% vacancy rate.  

Allentown, Bethlehem have been sluggish in price terms (6% and 2% respectively above their 2009 'fair value' levels).

@Jon Rosburg, I'm an agent for the STS, and it's true, we do have a lot of clients assigned to us individually, but not all of them are looking in each market at the same level or with the same focus/intensity. 

My initial infant level of knowledge would tell me it's a combination of being poorly managed (I calculated they're spending nearly 65% on expenses to only have $305K NOI on 95% occupancy at $875/m, if that's even the average rent/unit currently occupied). 

In the entire brokerage of 180+ agent's there was a grand total of 3 who had some level knowledge, THREE.