There’s no magnifying glass or search window for searching keywords in the tens of thousands of posts.

@Matthew Edmondson, the power of google key word searches.  

I was under the impression that it typically is a lower cash flow then STR which is why I haven’t don’t any investigation.

I have applied, scheduled to have the lead investigation for hazards soon. 

If you are looking for cash buyers who don't do any investigations then I'm not your guy. 

WRONG.Even if a keyword consistently brings in leads—whether they are distressed sellers or retail buyers—there’s still one crucial thing you need to check at the end of the day:HOW MANY CONTRACTS DID YOU GET FROM THAT KEYWORD?

If you need an exit for a reset this may be an option you want to investigate further.  

Google Ads can be your best friend, but if you’re not doing it right, the hungry competition can quickly take you out—and all for issues that could have easily been avoided.So, how do you identify a good keyword from the start?

However, with savvy keyword research, you can quickly learn how to stay ahead of the game.

We use a YTDpaystub and last year’s W-2(s) to calculate income several different ways:Hourly or salary income calculated to a monthly amountYTD income divided by number of YTD monthsYTD + W-2(s) income divided by the corresponding number of monthsIf these numbers vary too much, then we investigate and require an acceptable Letter of Explanation.Employment StabilityUnless an applicant has exceptional credit, we strive to determine their stability of employment to make surethey’ll always be able to pay the rent on time.