The main one being the location. 

There is a burned out shell of a building located on a main street near our home.

Like with anywhere else: location, pricing and the overall house you intend to build will play a factor in your profits.

The pricing, seller's vibes, location all made it seem like a sweet deal.

Do you think Whole Foods, Walmart, or Target decides on a location because someone in management thinks this is a good location?

If entities are disregarded, you can keep up with more than 1 in a single QBO account using the location/business feature to keep track of them separately.

The location, price, and condition created the ideal situation for our team to make an educated offer.

I teach how to establish credibility through my concept, The 3 Pillars of Conversion, which I’ve developed to help clients succeed regardless of location or age—as long as they target the right audience.Lastly: You’ve accused me of “selling SEO.”

I did not choose.I selected configurations similar to what they were renting—for example, 3-bed, 2-bath, yard space, etc.I focused on locations where they were currently living.I set rent prices within their budget.SummaryI became successful at real estate investing once I understood that what matters is the tenant segment who occupies the property.

What area of OC is this located?