A lot of it has to do with how you advertise, your ammenities and features, and your track record.

well, for starters, you might want to change your picture to something that cannot track you.

What skills, experience, or track record do you think are essential to successfully and responsibly raise money from others?

@Keith Angell I'd say you are on the right track with the HELOC. 

Just announcing there ignorance and fast-track to insolvency. 

Quote from @Pietro Gaglio: Residential assisted living facilities need to keep track of various data such as vitals, bowel movements, and amount of food eaten.

Sounds like you're on the right track—just stay patient and stick to your criteria!

How to track potential growth in an area to see if a lot is viable for purchase and building spec homes on etc. 

Many don’t track this statistic as closely as they should which is why many lenders go under.

If you go this route, be aware that you’ll lose payroll deductions—so you’ll have to track contributions on your own (see IRS Publication 969 for HSA rules).2.If You Own a BusinessIf you’re running an LLC or S-corp, you might be able to fund an HSA through that payroll.